ForgeLabX — Privacy Policy
Last updated: 19 August 2026
ForgeLabX respects your privacy and is committed to protecting the personal information you provide to us.
This Privacy Policy explains how ForgeLabX collects, uses, stores and protects personal information when you use our website, vehicle checker, contact forms or purchase our services.
This policy is intended to explain our processing of personal data in accordance with applicable UK data protection legislation, including the UK GDPR and Data Protection Act 2018.
1. Who We Are
Data Controller: ForgeLabX
Legal entity: ForgeLabX Tuning & Performance
Email: admin@forgelabx.co.uk
For questions about how we use your personal information, contact us using the details above.
2. Information We Collect
Depending on how you use our website and services, we may collect:
Personal information
Name
Email address
Telephone number
Billing and payment information
Address
Booking information
Communications with us
Vehicle information
When you use our vehicle checker or purchase a tuning service, we may collect:
Vehicle registration number
Make and model
Vehicle year
Engine type
Engine size
Fuel type
Mileage
Vehicle specification
Existing modifications
Diagnostic information
ECU/TCU information
Performance information
Some vehicle information may be capable of identifying you when combined with other information.
Technical information
When you use our website, we may collect information such as:
IP address
Browser type
Device type
Operating system
Website pages visited
Referring website
Approximate location
Date and time of website visits
Website interaction information
3. How We Use Your Information
We may use your information to:
Provide our services
Process bookings and payments
Provide vehicle checker results
Calculate estimated vehicle performance improvements
Respond to enquiries
Communicate with you about your booking
Provide customer support
Maintain customer and service records
Diagnose vehicle-related issues
Improve our services and website
Prevent fraud and misuse
Maintain website security
Meet legal and regulatory obligations
Send marketing communications where we have a lawful basis to do so
The UK GDPR requires organisations to explain both the purposes for processing personal data and the lawful basis relied upon. (ICO)
4. Lawful Bases for Processing
Depending on the circumstances, ForgeLabX may rely on one or more of the following lawful bases:
Contract
We may process information where it is necessary to provide a service you have requested or to take steps before entering into a contract with you.
Legal obligation
We may process information where necessary to comply with a legal or regulatory obligation.
Legitimate interests
We may process information where necessary for legitimate business interests, provided those interests are not overridden by your rights and interests.
Examples may include website security, fraud prevention, service improvement and maintaining appropriate business records.
Consent
Where required, we may rely on your consent, for example for certain marketing communications or non-essential cookies.
Where processing is based on consent, you may withdraw that consent at any time.
5. Vehicle Checker
Our online vehicle checker allows users to enter vehicle information to obtain estimated performance results.
The information provided may be used to identify the relevant vehicle specification and calculate potential tuning gains.
Vehicle checker results are estimates and should not be interpreted as guaranteed performance figures.
We may retain vehicle checker information to improve the accuracy and functionality of our services, subject to our applicable retention periods and lawful basis for processing.
6. Payments
Where you purchase a service, payments may be processed through a third-party payment provider.
ForgeLabX does not intend to store complete payment card details on its own systems where payment processing is handled by a third-party provider.
Payment providers may process your information under their own privacy policies.
Payment provider: [INSERT PAYMENT PROVIDER]
7. Information We Share
We may share personal information with trusted third parties where necessary to operate our business and provide our services.
These may include:
Payment providers
Website hosting providers
Website developers
Vehicle data or specification providers
Booking systems
CRM/customer management systems
Email and communication providers
Analytics providers
Marketing platforms
IT and security providers
Professional advisers
Legal or regulatory authorities where required
We do not sell your personal information to third parties.
Where third-party processors handle personal data on our behalf, we aim to ensure appropriate contractual and security arrangements are in place.
8. International Transfers
Some of our service providers may process personal data outside the United Kingdom.
Where personal information is transferred internationally, we will take appropriate steps to ensure that the transfer is lawful and that appropriate safeguards are in place where required.
9. How Long We Keep Your Information
We retain personal information only for as long as reasonably necessary for the purposes for which it was collected, including legal, accounting, contractual and business requirements.
Retention periods may vary depending on the type of information.
For example, customer transaction and accounting information may need to be retained for longer than general website enquiry information.
When information is no longer required, we will securely delete or anonymise it where appropriate.
10. Cookies
Our website may use cookies and similar technologies.
Cookies may be used for:
Essential website functionality
Security
Remembering preferences
Website analytics
Understanding website usage
Marketing and advertising, where applicable
Non-essential cookies will be used in accordance with applicable consent requirements.
You can manage cookies through your browser and, where provided, our website cookie settings.
Cookie providers used by ForgeLabX: Facebook, Instagram, TikTok, Google Ads, Google Analytics.
11. Marketing
If you have provided appropriate consent, or where another lawful basis permits it, we may send you information about:
ForgeLabX services
Promotions
New tuning products
Performance services
Offers
Company news
You can unsubscribe from marketing communications at any time.
We will not use consent as the basis for marketing where we are not legally permitted to do so.
12. Your Data Protection Rights
Depending on the circumstances, you may have rights under UK data protection law including the right to:
Request access to your personal data
Request correction of inaccurate information
Request deletion of personal information
Request restriction of processing
Object to certain processing
Request data portability
Withdraw consent where processing relies on consent
Object to direct marketing
Some rights are subject to legal conditions and exemptions.
You can contact ForgeLabX to exercise your rights.
13. Data Security
We take reasonable technical and organisational measures to protect personal information against:
Unauthorised access
Accidental loss
Destruction
Misuse
Unauthorised disclosure
Unauthorised alteration
However, no internet transmission or electronic storage system can be guaranteed to be completely secure.
14. Children’s Privacy
Our services are intended for adults and vehicle owners.
We do not knowingly collect personal information from children for marketing purposes.
If you believe that a child has provided personal information to us, please contact us so that we can investigate and take appropriate action.
15. Third-Party Websites
Our website may contain links to third-party websites, including social media platforms, payment providers and other automotive services.
ForgeLabX is not responsible for the privacy practices or content of third-party websites.
You should review their privacy policies before providing personal information.
16. Changes to This Privacy Policy
We may update this Privacy Policy from time to time to reflect changes to our services, technology, legal requirements or data-processing practices.
The latest version will be published on this page with the updated date shown at the top.
17. Contact Us
If you have questions about this Privacy Policy or how ForgeLabX handles personal information, contact:
ForgeLabX
ForgeLabX Tuning & Performance
Peterborough, Cambridgeshire
Email: admin@forgelabx.co.uk
Phone: 07930 024031
18. Complaints
If you have concerns about how we have handled your personal information, please contact us first so that we can try to resolve the issue.
You also have the right to complain to the UK’s data protection regulator:
Information Commissioner’s Office (ICO)
The ICO provides guidance confirming that privacy information should explain matters including who the organisation is, why information is processed, the lawful basis, retention and who information is shared with. (ICO)